Cannabis Marketing Agency | Growers Marketing

The Wild West is still how cannabis is sold. The rules and laws are always changing, and each market has its own set. And it's not just the laws that make things hard; it's also the platform bans. Cannabis businesses don't have access to many tools, platforms, and methods for marketing and advertising. This means that a top cannabis marketing agency needs to be able to think outside the box. They need to know when they can safely push the limits and when they need to back off to keep the client safe. 1. The past Investigating a weed marketing agency's history is a good way to start your search. You want someone who has knowledge both inside and outside of the cannabis industry. Cannabis marketing hasn't been around for very long, so if you can find an agency with roots going back 4-5 years, that makes them a pro in this field. If they are new to cannabis or just starting to get clients in cannabis, it's best not to be their test subject. Any cannabis marketer o...

Over the past few years, cannabis has been getting more and more attention around the world. In the US, nine states have made cannabis legal for casual use, and 30 states have made it legal for medical use. I started working with weed about six months before Colorado made it legal for adults to buy and sell it.  Working on Grower's Marketing cannabis branding agency and their positioning, I have learned what works best for each type of business in the space. For business owners who want to grow their brands, the boom in legal cannabis is a great chance to turn good press into positive brand capital, if they know how. In a world where news can spread quickly, using PR best practices is one of the most surefire ways to grow your cannabis branding agency, attract capital, build customer trust, and boost sales. 1. Brand Building For most companies, figuring out who you are should come before branding. Once a brand's personality is set, it's not hard to come up with a single, c...

You know how important it is to sell your weed business since you own one. But you also need to be able to pay attention to how your business works. No single person can be expected to know the ins and outs of a cannabis marketing agency , keep up with industry trends, improve upon marketing metrics, and avoid tactics that tactics your brand’s visibility immediately. Here are some reasons why you might want to work with a company that markets weed : 1. You should pay more attention to your customers while an agency helps bring new ones in Digital marketing takes years to learn how to do well. Working to improve your weed brand online is also not a one-time thing; it's an ongoing process that no one person can handle alone. As our industry continues to change, branding will become more and more important for businesses that want to get a bigger share of the market. To reach your target customers, you need to make a brand that people remember and that meets their needs. Many (and oft...